The Kids’ Imagination Simulator – LEGO® City Video

Published on Thursday, May 31, 2018

Are you curious to find out how your child’s imagination work? Watch what happened when we surprised these parents with a virtual trip to the Arctic in our LEGO® City Kids’ Imagination Simulator!

We set up a 4D Arctic environment with LEGO City Arctic expedition toys, and cool visual, weather, and sound effects, to let parents discover how kids experience play. Watch how they use their imagination and senses to create and immerse themselves in their own worlds. What adventures will you create together?

The Kids’ Imagination Simulator – LEGO® City Video

Published on Thursday, May 31, 2018

LEGO® City

LEGO® City immerses children in a realistic and open-ended world of discovery and exploration. They love the exciting range of cool, feature-rich buildings and well-known vehicles based on a wide range of exciting themes and real-life scenarios. Watch them create fun and exciting stories on their own that they can share with their friends! LEGO City sets let children dive into their imagination to play the way they want to play… and have fun.